Honest comparison
Driftmap vs PostHog
PostHog is a full product-analytics platform with feature flags, experiments and a data warehouse. Driftmap does a much smaller thing and asks nothing of you first.
PostHog pricing: Generous free tier, then usage-based across many products. Driftmap: free for 1,000 visits a month, then $15, $49 and $149.
What PostHog does better
Said first, and meant.
- It is far more powerful: SQL access, feature flags, experiments, surveys, a warehouse, and event analytics with real depth.
- It is open source and can be self-hosted, which some companies require.
- Once your events are modelled properly, you can answer almost anything.
What Driftmap does that PostHog does not
- No event taxonomy. PostHog needs an event plan before it tells you much; Driftmap draws the map from real visits on day one.
- Goals come from where money changes hands, read off your own pages, instead of being defined by hand.
- The answer arrives as sentences and a replay, not as a query you have to write.
- One price, one script tag, and nothing to model.
Which should you pick?
PostHog: Pick PostHog if you have someone who will own the event schema and you want one platform for analytics, flags and experiments.
Driftmap: Pick Driftmap if nobody is going to own an event schema and you want useful answers this afternoon.